Business Training

The first time I embarked on training organisations on digital marketing was early 2013. I was approached by several business owners and leaders of non-profit organisations in the Whanganui-Manawatu region to conduct trainings for profit and non-profit organizations on Social Media and online marketing.  I took up the challenge considering my experience in training my managers and colleagues when I was employed by larger international organizations in my previous career.

It took me a few months to create a series of training programs that fit small to medium-sized businesses operating in the regions. The training events were successful and it was a wonderful opportunity to share my experience. 

Technical knowledge, business operations, specific target market, practical applications were my main considerations. 

I wanted to make sure each participant, regardless of age, would leave the training room with executable knowledge of online marketing and social media - customised to the needs & capabilities of their business. My aim was to make participants more confident about using online tools to help them keep up with the times.

I found out that the best way to train technical and creative digital strategies is to conduct trainings for a group of 4-7 people. Five is ideal.  Anything more than 7 is pushing it because it's going to be very hard to address specific questions of each individual in a few hours.

After a decade, I have conducted successful customised training programs for several groups and companies in the region in New Zealand & the Philippines and online sessions for companies based in USA, Australia and China. Each training session is 2-4 hours, inclusive of 2 20-minute breaks.

Customised Training Programs

1. Using Facebook & Instagram for Your Business (Basic & Advanced Program)
2. Online Marketing Introduction
3. Mailchimp Email List Management & Marketing
4. Google Ads  / Paid Advertising Introduction
5. Creating Content Plans for Small Businesses 
6. Creating a Digital Marketing Strategy for Small Businesses

Please email support @ webmarketingnz.com to express your interest.

Our group also regularly organises free training events and coffee meetups to discuss the most recent online marketing trends and tools.

One-on-one training via Zoom or Skype is also offered as an advanced, premium training programme for those who prefer a more customised approach specific to their business needs.